Folding families

Another informative article by Trish Witkowski, of foldfactory.com [divider_padding] There are so many ways to fold printed pieces, and so many odd terms to describe the folds: accordion, gate, exotic, map, parallel… If you’re even a little confused, read this primer. The easy-to-understand descriptions, helpful drawings, and tips for what folds are best for particular […]

10 common design mistakes

The following article was published earlier this year by Trish Witkowski, of foldfactory.com. Although written from the point of view of incorporating folding concepts in direct-mail campaigns, it contains some sound, solid advice about undertaking any printing project. [divider_padding] Forewarned is forearmed. Once you’ve gone through this list of strategic errors, you’ll know what not […]

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